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Lego Focuses on Digital Transformation through International Digital Team Expansion

Fri Apr 22 2022

The LEGO Group is expanding its long-term digital goals and launching a digital office space in Copenhagen to help foster hundreds of digitally focused employees. This new office space features a myriad of collaborative spaces, a welcoming canteen, and — of course — a gamer room.
 
Currently, the office is home to 100 employees, a mere fraction of LEGO’s goal to house 400 workers. The new space is designed to enhance digital ways of working and reflect the company’s playfulness and mission to inspire and develop kids.





Source: The Toybook

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Founded in 1986, China Toy and Juvenile Products Association (CTJPA) is the only nation-wide non profit trade association representing the interests of Chinese toy and juvenile product industry. The registered members of CTJPA consists of toy and baby product manufacturers from more than 30 production hubs, distributors / retailers from 330 major cities of China and multinational toy companies from the U.S, Europe and Japan.

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