TREFL, HASBRO INK U.S. LICENSING DEAL FOR PUZZLES INSPIRED BY DUNGEONS & DRAGONS, TRANSFORMERS, AND MORE

Iconic characters from the Hasbro portfolio are headed to the puzzle aisle in the U.S.

Trefl inked a multiyear licensing deal with Hasbro to create a new range of puzzles designed “for kids and kidults” that will feature properties including Peppa Pig, My Little Pony, Transformers, Magic: The Gathering, and Dungeons & Dragons.

The Trefl Red Puzzle Collection will launch in the U.S. for the first time with 500- and 1,000-piece puzzles designed for the whole family. The line will debut with Dungeons & Dragons, My Little Pony, Peppa Pig, and Transformers.

Additionally, Trefl will expand its Puzzle Prime Collection and Wood Craft line to include styles inspired by Transformers, Dungeons & Dragons, and Magic: The Gathering. The company says that these puzzles are aimed at tweens, kidults, and collectors.

Source: The Toy Book