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A Strategic Agreement Made Between Shanghai Disney Resort And McDonald's China

Wed Mar 16 2022

Recently, Shanghai Disney Resort and McDonald's China announced their agreement on several years’ cooperation centering on Happy Meal which will be released soon. The design of the Happy Meal is inspired by classic interesting sites and typical Disney characters in the resort.
 
It’s learned that the Happy Meal consists of seven sets of toys, including Mickey who is driving a locomotive, Minnie who is absorbed into the adventure of Pirate of the Caribbean Battle for the Sunken Treasure, Donald Duck who is flying the Dumbo the flying Elephant, and Daisy who is experiencing the popular game of Soaring over the horizon. These seven toys can be combined into a special fairy train and are going to be sold along with meal at given time before 29 March at specified McDonald's restaurants. For limited quantity, customers who come first will be served first.
 
McDonald’s China said that this cooperation is extension of its global strategic alliance relations and it will develop more theme products together with Shanghai Disney Resort in the future. 

About CTJPA

Founded in 1986, China Toy and Juvenile Products Association (CTJPA) is the only nation-wide non profit trade association representing the interests of Chinese toy and juvenile product industry. The registered members of CTJPA consists of toy and baby product manufacturers from more than 30 production hubs, distributors / retailers from 330 major cities of China and multinational toy companies from the U.S, Europe and Japan.

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